• Lose weight and/or fat
  • Reduce sugar cravings
  • Have more energy and increased focus
  • Reduce blood sugar levels and risk of Type 2 Diabetes
  • Reduce body and skin inflammation
  • Improve sleep quality

Why should you quit sugar?

Average American consumes triple the daily recommended amount of sugar. It’s not hard to do when 74% of packaged food sold in supermarkets contain added sugar.

The goal of this challenge is to help you kick-off that sugar addiction you might be having and understand what exactly sugar does to your body and brain so you can take more informed actions.

"Sugar is more powerfully addictive than alcohol, cocaine, or even heroin. And if you’re thinking about going for diet soda instead, take note: artificial sweeteners may be more addictive than regular sugar."

Dr. Mark Hyman



No food or drinks made with added sugar or sugar substitutes whether natural like maple syrup, agave syrup, honey or artificial like saccharin


Stevia is the only natural sweetener that is allowed during the challenge in moderate amounts, because it does not raise your blood sugar levels

MOST fruits are OK

Fruits lower in fructose like berries, lemons, limes, melons, peaches, apricots, kiwis, oranges are ok to eat in moderation


Have you ever thought about what it would feel like to get rid of sugar and detox your body? How does it feel to overcome these sugar cravings step by step?

Then it’s time to quit your sugar addiction! The 21-Day No Sugar Challenge provides you tools to avoid added sugar in a consistent way + ongoing e-mail check-ins packed with tips, recipes & educational videos to keep you motivated and engaged over the course of 3 weeks. 

All 21 Day No Sugar Challenge participants receive a comprehensive Challenge Guide, that includes:

  • How does sugar affect your body and brain
  • Which foods and drinks are allowed during the challenge and which to avoid
  • What to do to reduce sugar cravings
  • Tips for eating out and grocery shopping
  • Daily No Sugar Tracking Sheet
  • FAQ section with the most popular questions answered

and that’s not all…as a BONUS you receive:

  • E-book (pdf) with 15 quick and delicious sugar-free dessert recipes 
  • Access to a community of like-minded people on Facebook who are on the same no sugar journey
  • Support from our expert habit coaches who will help you along the way

And the best part? Through regular check-ins, we break down all the information you need to know in short digestible format and deliver it day after day, following the methods of habit building. You simply DON’T want to miss this!


and get:

  • E-book 21-Day No Sugar Challenge Guide (pdf) with everything you need to successfully master the no sugar diet and lifestyle
  • 15 sugar-free recipes (pdf) for easy to make desserts and snacks with no added sugar
  • 21-Day No Sugar progress tracking sheet
  • Encouragement e-mails (click here to see preview) thorough the entire 21 days, packed with great tips, recipes and motivation boost to keep you going
  • Access to community of like-minded people from all over the world on Facebook
$ 19 One-Time Payment

JOIN hundreds of people who
chose to improve Their lives.

Already took this challenge

It’s quite simple. Once you sign up and confirm the payment, it goes like this:

  1. You receive confirmation and the Challenge Guide (pdf) and the Sugar Free Recipe e-book (pdf) straight to your inbox. 
  2. From Day 1 till the very end, we will be right there sending you thoughtful reminders and extra tips
  3. To make sure you’re getting the most of your challenge, our habit coaches and the community of people on the same journey will be available for you, whenever you got any questions.

You can start as early as TOMORROW!

In the sign up form you will be able to choose the date you want to start this challenge at.

A lot of people choose to start on Monday and that works great. The only thing you need to remember is to always choose a date that is at least 1 day ahead in order for your encouragement emails to be triggered!

Once you sign up for the program, you’ll receive a confirmation e-mail with the next steps described along with the Challenge Guide Ebook and Sugar Free Recipe Ebook.

Let’s be honest, free things do not motivate us. Cognitive psychologists found out why and they call it loss aversion. In simple terms, we are more motivated by fear of losing rather than a satisfaction of gaining.

It might sound counter-intuitive, but by paying for this challenge, you have a higher chance of successfully completing it and therefore enjoying all the benefits associated with avoiding all added sugar.

Also – it supports us and our team to keep providing you a ton of useful content that we share every week for free.

In the days when we might feel like our data is mistreated more often when we want to, at 21 Day Hero we put a great emphasis on making sure your privacy is respected at all times.

As stated in our Privacy Policy, we do not and will never share any personal data we collect (like Name and Email) with any third-parties. 

Reach out to us on hello@21dayhero.com and we will answer any questions you might have. 


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It’s so much more fun and motivating to do it together!

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